A. Custom Website Design vs. Static Template Website Design
When people first explore web design services, many don’t realize that there are two different web design products out there—and they are significantly different regarding quality and price. Since most people (at first) don’t know the difference, they often go with the cheaper alternative. Then, as they begin to use their static template website, they often encounter technical problems and later discover that their competitors or other businesses have websites that look like theirs. That is where a templated website prevents you from establishing your unique image and brand identity.
If customers are aware of these issues ahead of time, most will choose a custom website design. Static template sites are often not user-friendly, which is frustrating. It can cost the site owner more than just time and money. It can account for lost business as well as damage their reputation.
Today, consumers expect every business and organization to have a professional website. And they often associate a poorly designed website with a poorly run organization, one where the people behind it don’t take their business seriously. So, it’s imperative to invest in a custom website design to present your organization professionally. It is well worth the additional investment. You own the copyright to that design. Your provider will not duplicate your design and cannot sell it to anyone else. Your website is custom designed specifically to your needs and your organization’s needs. — At ProWeb365, Custom Website Design and digital marketing are our specialties.
B. Take Control of Your Website
It’s often frustrating to have to wait for your provider to make simple changes to your web pages while charging you a fee for doing it. Also, these changes are things you could do on your own if you only knew how. These are simple changes like swapping out images, rewording paragraphs or changing a price on a product page. If you’re busy and would rather have your provider do that, that’s great; but for many small organizations, having to pay every time a change is needed can be too expensive.
To avoid this, make sure your provider agrees to give you control of your website so that you can make most of those changes. They will teach you how. From the start, you should look for web design companies that specialize in CMS-based (Content Management Systems) website design. With a CMS website, you can make simple changes easily, without needing programming skills. Also, be sure to look for providers who will coach you on how to make changes to your site. That will help you manage your CMS website effectively. — ProWeb365 includes our coaching in every web design project.
C. Web Design that is Search Engine Friendly
Today, most consumers find the information about products and services they need online via keywords used on search engines (Google.com and Bing.com). If a website is built without a smart on-page optimization strategy, no matter how great the site looks or functions, search engines will have a hard time indexing and categorizing your web pages. In this case, your customers won’t be able to find you. Many people have invested money into professional-looking websites but haven’t seen a significant response. Poor web page optimization is often the reason.
To avoid this, seek out providers who specialize in both web design and digital marketing, and are capable of building you a search-engine-friendly site. To further fine-tune your search for a more qualified website designer, look for companies whose own websites rank in the top 10 of the Google search engine for keywords related to their business. For example, Google searches a couple of keywords — Minnesota web design — and you can see where ProWeb365 ranks.
If a provider is skillful enough to maintain their website ranking on Google’s organic top 10, they will most likely have the experience and skill to build you a website that is search-engine-friendly and the ability to push your site’s ranking up into Google’s top 10.
D. Fast IT Support
Many web support teams still take too long to respond to their clients’ needs. In today’s fast-moving environment, slow customer IT support can hinder the success of a small business website. Any web support team that takes more than 72 hours to respond to their clients’ needs is not moving fast enough. At ProWeb365, we respond to our clients in 36 hours or less for regular IT needs, and in minutes or less for more crucial matters. If something is important enough for you to contact us, it’s important for us to respond to you promptly.
E. Consolidate to Save Time and Headaches
It’s best to find a provider who offers a full range of web services from web design to domain registration, from web hosting
to web maintenance, and from brand marketing to internet marketing/SEO. Having one provider who can comprehensively manage your website needs will allow you to be more efficient and effectual.
F. Get the Most Bang for Your Buck
If you could choose a provider among many, who specializes in some or all of the following—web design, graphic design, web programming, digital marketing, brand marketing—to work on your project, which provider would you choose? You would likely choose the most well-rounded provider: the one that not only understands web design and programming but also understands digital and brand marketing. They could quickly understand your business model and unique obstacles and would have a diverse perspective to help deliver optimal solutions to solve your marketing challenges. That is how you get the most out of your investment. Don’t overlook this important factor because it is critical to your ongoing operations, marketing and success. — ProWeb365 is the excellent partner you need on your team. Here are a few examples of what clients are saying about us:
“One of the best web companies I’ve worked with! They do a professional job by getting things done on time, beautiful features, and to our own interests. They are very easy to work with and I recommend getting your website done by them.”
Thi Tran – Owner of LovelandNailsAndSpa.com
“ProWeb365 has been amazing to work with. We chose them for their technical expertise, creative design, and forward thinking ideas. They also provide a discount for non-profit organizations which made it affordable for us. Initially, it was overwhelming trying to determine the best way to organize all our information in an easy to navigate the site. Once ProWeb365 stepped in, it became clear we were working with a professional team that really cared about our needs.
It was also important to us to be able to maintain control over updating our site’s content. We continue to meet periodically for further training, to share new ideas and discuss analytics. They keep us up-to-date with changing internet requirements. They are dedicated to quality customer service. ProWeb365 is affordable, reliable and they delivered results that surpassed our expectations!”
Patrice Ciernia, Marketing – Three Links
“Phong and his company helped me build a unique and complicated website that I’m happy with. My website is a powerful tool in my marketing strategy and I’ve been known to be exacting. It is fast and legitimate to outsiders, unlike the previous company I dealt with which landed me with a website crash and being down for an unacceptably long period of time (rescued by Phong who expedited my new site). I’ve received numerous positive comments from others about my new website. I’d recommend ProWeb365 to others in need of technical expertise in building a website.”
Dan Mulvaney — www.MulvaneySun.com
G. Find a Proven Provider
Although it is tempting to go with a cheap web designer, you should not let price be the only criterion in your selection process. If you don’t want to be disappointed, look for providers who have a proven track record with their products and services.
This is a list of important features we take pride in providing to our clients and the reasons why people choose us over other providers. If you are looking for a professional, reliable, and affordable web design service to promote your website effectively online, contact us at info@ProWeb365.com or (612) 590-8080. When you choose our Minnesota web design team, we promise you will always receive personal and professional assistance during every step of your web design project, and beyond.