A Guide to Finding a Good Online Marketing Agency
To build a commanding online presence, especially as a mid-size business or organization, a variety of factors need to come together and be executed effectively. Understanding your audience and connecting with them requires a high-performing website and a trusted SEO/GEO partner working synergistically. Selecting optimal tools, optimizing your site, and rigorously vetting partners, you can […]
What is the most Effective Website Design for My Business?
The answer to this question is what most people would like to know (and should ask for) when selecting a provider for their website design. However, many clients often state their wants differently and assume they will receive what they really needed. Here are some questions people ask: These questions may seem practical, but they […]
Key Features That Make Business Websites Difference [infographic]
Typically, there are three types of websites most often encountered online: Informational websites, Blog websites, and E-Commerce websites. In this article, we will provide recommendations to steer you in the right direction and point out the features you should have for each of these websites. Our goal here is to dive deeper to selectively show […]
Fundraising Checklist for Nonprofit Organizations
There is one thing that every manager should keep in mind: no matter what good deed your organization represents, donators won’t come naturally. Like it or not, when it comes to money, you should consider your organization a product and put effort into attracting buyers. Several for-profit marketing strategies work very well for nonprofit organizations. […]
Here’s what to do if your website has been infected with malware and red-flagged by internet browsers.
When this happens to a website, most likely the website was hacked and/or injected with a malware. Why? It’s hard to understand the why, but the “bad” hacker who injected your site with the virus, spyware or malware wants people who visit your website to get the same virus and related problems on their computer. […]
The Hazard You Hope Never Happens: Being Hacked. Here’s How To Avoid It
A CNNMoney analysis in May of this year reported that about half of all American adults’ personal information was compromised in the last twelve months due to data breaches at large companies and organizations. In August of 2014 alone, we’ve seen three more hacking victims; Community Health System, UPS, and J.P. Morgan. These ongoing events […]
Dear Small Business Owners, I Promise to Get You “READY”
When it comes to web-based marketing, small businesses often think that in order to outperform their competition, they have to outspend them. This is no longer the case. Because the Internet provides useful information quickly, at our fingertips; it has leveled the playing field for most businesses, big and small. Today consumers search online for […]
9 Tips to Help Protect Yourself from Online Scams and Frauds
Following these 9 tips will help protect you, your family members, and people within your social networks from online scams and frauds. If you find this article helpful, please share it with your family members and friends to help them stay more secure.