Why Custom Website Design Is a Wise Business…
Have you ever tailored your own suit to save a quick buck? No? That’s because you would be crazy to stitch up an article of clothing worth hundreds of dollars.…
How to Avoid 5 Costly Marketing Mistakes on…
Digital marketing has been around for at least three decades. Marketing practices never stop advancing. We’ve seen trends go from floppy disk mass mailings to personalized ad displays and marketing…
4 Common Factors That Sabotage Website Performance
The first mistake is to design a website by just duplicating an existing website template. With that mindset, the provider will build you a website that you may like, but…
How to Promote Your Small Business, Effectively and…
Promotion requires ongoing efforts. There is no end to the cycle of attracting and retaining customers, especially for local businesses with a limited customer base. Plus, to achieve better profit…
Can My Business Compete Without A Professional Website?
Let’s start with some statistics from a 2016 survey by Clutch on 350 small businesses in the U.S.: If you are operating without a website, your business belongs to the…
Drupal Spells Success for Businesses
Drupal took off in 2000 as a message board and was converted to an open-source project one year later. Dries Buytaert initially wanted to name the site “durp.org” meaning “village”…
4 ways that Magento can satisfy all your…
The popular e-commerce platform we’re talking about here is Magento, first released in March 2008. Magento’s creators were sadly disappointed with existing e-commerce platforms which were way too technical and…
An E-commerce Business Model for Limited Budgets, Time…
Budget: When new entrepreneurs approach me with their desire to start a small business on a very limited budget, my first recommendation is an e-commerce business. This business model helps…
How to Dodge the Latest Scammer Tactics
Before diving into it, I would like to make this statement. Like anything that brings greatness to life, there are always the Ying and Yang parts and the internet is…
3 Key Steps To Planning Your Online Marketing…
In the last couple of decades, many new marketing channels entered the traditional marketing industry that was comprised largely of Yellow Page ads, magazine ads and TV ads. With a…
How to Favorably Position Your Website for Google’s…
Before I dive into it, let's me first briefly explain Penguin history and the importance of this update. In April 2012, Google came out with a new ranking factor called…
Make it your business to establish your Brand
[caption id="attachment_15724" align="alignright" width="425"] Brand Marketing[/caption] A personal brand involves the process of marketing yourself and your career. The process requires answering these questions: Who are you? Who do you…
